A project focused on the design and development of an engaging and user-friendly online store.
To design and develop a cohesive web and print system for an automotive archive project. The goal was to translate an editorial, print-first concept into a digital storefront that feels structured, intentional, and consistent across screens and physical output.
Design System
Defined a clean editorial layout inspired by automotive archives and museum prints, establishing a consistent visual language for typography, hierarchy, and technical data across both web and print formats.
Web Development
Built a custom e-commerce experience focused on clarity and usability, with responsive layouts, optimized performance, and a frictionless checkout flow that supports physical print products.
Print Integration
Designed each product as a print artifact first, then adapted the system for digital presentation; ensuring color, proportions, and information hierarchy translate accurately from screen to paper.
A focused, design-led e-commerce platform that functions as both an online store and a digital archive. The final result balances usability and aesthetics, reinforcing the brand’s editorial identity while supporting real-world print production and sales.